Elite Products
Portfolio Management Services (PMS)
Professionally managed portfolios built for high-value investors.
Alternative Investment Fund (AIF)
Exclusive alternative strategies for sophisticated portfolios.
International Investments
Top international equities accessible via GIFT route.
Bonds
Steady, predictable returns with fixed-income bonds from trusted issuers.The Research Desk
How every fund earns its place
A four-pillar framework for evaluating fund managers and strategies — across people, process, performance and positioning — before a single rupee is ever recommended.
01People & Pedigree
Who runs your money? And will they stay?
Assesses the strength and stability of the team behind the fund.
01
Experience
Depth and track record of the manager and core team across multiple market cycles.
02
Team Cohesion
Stability of the team — low attrition and a shared, well-defined decision-making culture.
03
Strategic Interest
Whether the fund house sees this strategy as core to its business — not a peripheral offering.
02Philosophy & Process
Is the approach disciplined and repeatable?
Evaluates the rigour and repeatability of the investment approach.
01
Investment Philosophy
Clarity and conviction of the core belief system driving stock and asset selection.
02
Checks & Processes
Institutional guardrails — risk committees, research process, sign-offs — that reduce key-person dependency.
03
Style Consistency
Adherence to the stated mandate, rather than style drift in pursuit of performance.
03Performance
Are the results consistent and explainable?
Measures whether results are consistent, risk-adjusted, sustainable and explainable.
01
Consistency of Performance
Returns sustained across cycles, with alpha holding up against category peers and benchmarks.
02
Risk Management
Returns judged relative to drawdowns and volatility — not absolute numbers — and the asymmetry of risk-reward.
03
Alpha Generation
Whether alpha stems from genuine skill versus unrewarded bets, and whether it is sustainable.
04Positioning
Does it fit the moment, and your portfolio?
Looks at contextual fit, nimbleness and dynamism of the offering.
01
Market Context
Whether the strategy is well-suited to prevailing conditions and the current cycle.
02
Relevance to Portfolios
How the strategy complements — or overlaps with — existing portfolio allocations.
03
Nimbleness
Ability to act quickly given AUM size, liquidity constraints and mandate flexibility.
Products Curated by Experts
Discretionary equity - direct ownership of every holding
Trusted by Leaders
Salauni Bihani
Co-founder, P & S Co
Mohd. Shadab
Senior Management Professional
A K Chawla
Vice Admiral (Retd)
Salauni Bihani
Co-founder, P & S Co
Mohd. Shadab
Senior Management Professional
A K Chawla
Vice Admiral (Retd)
Working with ZFunds has given me a wonderful sense of comfort when it comes to managing my finances. What I truly value is the personal attention, transparency, and genuine care they bring to every interaction. I always feel heard, understood, and reassured that my financial interests are in safe hands. Over time, ZFunds has become more than just a financial partner, it’s a relationship I’m genuinely happy and comfortable with.